The Executive Connection

The Executive Connection
Author :
Publisher : Xlibris Corporation
Total Pages : 218
Release :
ISBN-10 : 9781450092487
ISBN-13 : 1450092489
Rating : 4/5 (87 Downloads)

Book Synopsis The Executive Connection by : Caroline Shaffer

Download or read book The Executive Connection written by Caroline Shaffer and published by Xlibris Corporation. This book was released on 2010-07-01 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: The power, the influence, the image and the success of the mayor are dependent to a large extent on the function, personality, and ability of his press secretary and what the secretary conceives as his role in the administration. The author suggests that there is much administrative as well as public confusion concerning this role. Is the secretary an instrument of propaganda, a dispenser of information, or both? Few have recognized the intimacy and close-meshing relation between the mayor and his press secretary or the need for such closeness in an era of instant communications. Dr. Caroline Shaffer Westerhof has delved into the working arrangements and relationships of the press secretaries to the mayors of New York from the administration of John Purroy Mitchel through that of John Lindsay. She analyzes the differing conceptions of the position through the years and concludes with an assessment of the effectiveness of the secretary in light of the stated, or perceived, objectives of the office.


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