The Entrepreneurial Experience

The Entrepreneurial Experience
Author :
Publisher : Jossey-Bass
Total Pages : 296
Release :
ISBN-10 : UOM:49015001376509
ISBN-13 :
Rating : 4/5 (09 Downloads)

Book Synopsis The Entrepreneurial Experience by : W. Gibb Dyer

Download or read book The Entrepreneurial Experience written by W. Gibb Dyer and published by Jossey-Bass. This book was released on 1992-04 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Table of Contents


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Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you k