Smart Pricing

Smart Pricing
Author :
Publisher :
Total Pages : 225
Release :
ISBN-10 : OCLC:1027161838
ISBN-13 :
Rating : 4/5 (38 Downloads)

Book Synopsis Smart Pricing by : Jagmohan Raju

Download or read book Smart Pricing written by Jagmohan Raju and published by . This book was released on 1900 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. In Smart Pricing, Wharton professors and renowned pricing experts Jagmohan Raju and John Zhang offer a powerful alternative to traditional pricing models. The authors focusing on a new set of influencers in pricing strategy: consumer psychology, economics, and marketing. To do so, they draw on their own breakthrough pricing research, as well as their most recent work helping enterprises rethink their approaches to pricing. Raju and Zhang make pricing more t.


Smart Pricing Related Books

Smart Pricing
Language: en
Pages: 225
Authors: Jagmohan Raju
Categories:
Type: BOOK - Published: 1900 - Publisher:

DOWNLOAD EBOOK

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. In Smart Pricing, Wha
Smart Pricing
Language: en
Pages: 225
Authors: Jagmohan Raju
Categories: Business & Economics
Type: BOOK - Published: 2010-03-11 - Publisher: Pearson Prentice Hall

DOWNLOAD EBOOK

In Smart Pricing: How Google, Priceline and Leading Businesses Use Pricing Innovation for Profitability, Wharton professors and renowned pricing experts Jagmoha
Summary: Smart Pricing
Language: en
Pages: 45
Authors: BusinessNews Publishing,
Categories: Business & Economics
Type: BOOK - Published: 2014-10-28 - Publisher: Primento

DOWNLOAD EBOOK

The must-read summary of Jagmohan Raju and W. John Zhang's book: "Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profit
Double your Price: The Strategy and Tactics of Smart Pricing
Language: en
Pages: 239
Authors: David Falzani
Categories: Business & Economics
Type: BOOK - Published: 2023-03-27 - Publisher: Pearson UK

DOWNLOAD EBOOK

Getting your pricing strategy right is the difference between sustainable growth, investing in product development, and happy, engaged customers and stakeholder
Smarter Pricing
Language: en
Pages: 246
Authors: Tony Cram
Categories: Business & Economics
Type: BOOK - Published: 2006 - Publisher: Pearson Education

DOWNLOAD EBOOK

The most neglected element of the marketing mix can have an unrivalled impact on the bottom line. Smarter Pricinghelps managers make more intelligent pricing de