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Simply Marketing Communications

Simply Marketing Communications
Author :
Publisher : Pearson Education
Total Pages : 446
Release :
ISBN-10 : 0273704052
ISBN-13 : 9780273704058
Rating : 4/5 (52 Downloads)
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Book Synopsis Simply Marketing Communications by : Chris Fill

Download or read book Simply Marketing Communications written by Chris Fill and published by Pearson Education. This book was released on 2006 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title seeks to provide a suitably consistant appraisal of the ever-expanding world of marketing communications. The two main themes running through the text concern relationship marketing and integrated communications.


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