Download or read book Sales Management Control Strategies in Banking written by Florian Mueller and published by Springer Science & Business Media. This book was released on 2011-02-07 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Florian Mueller empirically investigates how retail, private, and corporate banking institutions need to set up their sales management control strategy in accordance to their specific environment, business strategy, and organizational characteristics in order to increase performance.