Download or read book Modern Retail Management: Principles And Techniques written by J.N. Jain and published by . This book was released on 2007-01-01 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contents Include : Retail Management : An Overview; Classification Of Retailers; Consumer Buying Behaviour; Retail Market Segmentation; Retail Locations, Store Planning, Design And Layout; Financial Strategy Of Operations Management; Retail Channels/Information Systems And Research; Product And Merchandise Management; Retail Pricing; Managing Human Resources; Retail Communication And Promotion; Customer Service And Relationship Marketing; Globalisation And Future Trends Of Retailing; Glossary.