Models of Scenario Building and Planning
Author | : A. Martelli |
Publisher | : Palgrave Macmillan |
Total Pages | : 315 |
Release | : 2016-08-27 |
ISBN-10 | : 1349451193 |
ISBN-13 | : 9781349451197 |
Rating | : 4/5 (93 Downloads) |
Download or read book Models of Scenario Building and Planning written by A. Martelli and published by Palgrave Macmillan. This book was released on 2016-08-27 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Models of Scenario Building and Planning offers a unique and innovative exploration of the scenario approach. The book focuses on the analysis of the competitors' behavior; the analysis of risk and uncertainty; and the link between scenarios and strategies.