Medical Marketing & Media

Medical Marketing & Media
Author :
Publisher :
Total Pages : 654
Release :
ISBN-10 : NWU:35556018257378
ISBN-13 :
Rating : 4/5 (78 Downloads)

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Download or read book Medical Marketing & Media written by and published by . This book was released on 1987 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt:


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For today’s health care professional, clinical expertise is not enough—one has to know the market. Even when a facility has its own marketing department, pr