Download or read book Marketing to Managed Care Organizations written by Kathleen S. Penkert, M.S.W., ACSW and published by . This book was released on 1997-07-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This book guides child welfare and social service agencies through the steps they will need to take in marketing their health care services to managed care organizations. By following the suggestions in this book, your organization should be able to become a contracted provider for one or more of the large managed behavioral health care firms, tap into a new revenue source, and learn about managed care at the same time.