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Managing Product Management: Empowering Your Organization to Produce Competitive Products and Brands
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Build better products by expanding the role of Product Management Managing Product Management argues that product management should be reinstituted as a key sou
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"Great teams are comprised of ordinary people that are empowered and inspired. They are empowered to solve hard problems in ways their customers love yet work f
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"This revised and updated edition fully integrates the Internet and other digital technologies into the product manager's portfolio of tools. The book includes
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Managing Product Management: Empowering Your Organization to Produce Competitive Products and Brands
Type: BOOK - Published: 2011-09-19 - Publisher: McGraw Hill Professional
Create innovative, game-changing products with high-performance Product Management “A must-read for all business leaders driving their organizations to develo
Language: en
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Type: BOOK - Published: 2017-01-05 - Publisher: John Wiley & Sons
Your one-stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, it's now considered the fourth m