Download or read book INTRODUCTION TO BUSINESS, Third Edition (PB-B/W) written by Julian E. Gaspar and published by . This book was released on 2020-03 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "Introduction to Business stands apart from other entries in the market for its ability to make the fundamentals of business understandable, functional, and relevant to students with little or no business background. The authors believe the key to unlocking Introduction to Business for novice students lies in the text¿́¿s unique, engaging pedagogy based on consistency, active learning, and current topics and examples.