Download or read book Handbook of Research on Counterfeiting and Illicit Trade written by Peggy E. Chaudhry and published by Edward Elgar Publishing. This book was released on 2017-07-28 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique Handbook provides multiple perspectives on the growth of illicit trade, primarily exploring counterfeits and internet piracy. It includes expert opinion on a wide range of topics including the evaluation of key global enforcement issues, government and private-sector agency initiatives to stifle illicit trade, and the evolution of piracy on the internet. The authors also assess the efficacy of anti-counterfeiting strategies such as targeted consumer campaigns, working with intermediaries in the supply chain, authentication technology, and online brand protection.