Golf Marketing Strategy
Author | : Andrew Wood |
Publisher | : Createspace Independent Publishing Platform |
Total Pages | : 192 |
Release | : 2017-10-07 |
ISBN-10 | : 1977525466 |
ISBN-13 | : 9781977525468 |
Rating | : 4/5 (66 Downloads) |
Download or read book Golf Marketing Strategy written by Andrew Wood and published by Createspace Independent Publishing Platform. This book was released on 2017-10-07 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: What Is Your Club's or Resort's Marketing Strategy? Let's be honest... You don't actually have one, do you? Don't feel bad, astonishingly I have never met a club or resort that does. However, without one your business is like a sail boat in the middle of the ocean without a compass. Whichever way you go may lead you towards the promised land or deeper into the blue abyss. Dying slowly of dehydration and malnutrition suspended in a state of disbelief oblivious to your fate like many clubs and resorts today! Without a marketing strategy, every dime you spend and every decision you make will be no more effective than deciding what club to hit next from 180 yards, by rolling two dice!