Download or read book Creating the Customer-driven Academic Library written by Jeannette A. Woodward and published by . This book was released on 2011 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: "With more and more scholarly content available online and accessible almost anywhere, where does the traditional "brick and mortar" library fit in? In this book Jeannette Woodward attacks this and other pressing issues facing today's academic librarians. Librarians are now faced with marketing to a generation of students who log on rather than walk in, and this book supplies the tools needed to keep customers coming through the door."--BOOK JACKET.