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In this volume, Robert Weisberg demystifies the phenomenon of creativity. Backed with case studies, psychological research findings, and investigations of the w
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“An unusually engaging book on the forces that fuel originality across fields.” --Adam Grant Looking at the 14 key traits of genius, from curiosity to creat
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Following on the heels of Lisa Cron's breakout first book, Wired for Story, this writing guide reveals how to use cognitive storytelling strategies to build a s