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What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services
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A world-renowned innovation guru explains practices that result in breakthrough innovations "Ulwick's outcome-driven programs bring discipline and predictabilit
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A vice chairman of a rapidly growing $100 million organization explains how client loyalty is the connection created by organizations through the use of good se
Costovation
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Wow your customers . . . with "less." Cut costs-it's a common corporate refrain. But if you constantly slash expenditures, what happens to innovation? How can y
Customers for Life
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In this completely revised and updated edition of the customer service classic, Carl Sewell enhances his time-tested advice with fresh ideas and new examples an