Transit Advertising Sales Agreements

Transit Advertising Sales Agreements
Author :
Publisher : Transportation Research Board
Total Pages : 109
Release :
ISBN-10 : 9780309070027
ISBN-13 : 0309070023
Rating : 4/5 (27 Downloads)

Book Synopsis Transit Advertising Sales Agreements by : Bruce Schaller

Download or read book Transit Advertising Sales Agreements written by Bruce Schaller and published by Transportation Research Board. This book was released on 2004 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: This synthesis will be of interest to transit agency staff responsible for advertising sales in their agencies. They can use this report to learn from the experiences of other transit agencies and to compare their experiences with those of others. The report documents and summarizes transit agency experiences with advertising sales and synthesizes current practices for advertising sales, contracting, and display.


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