Related Books

The Virtual Customer : a New Paradigm for Improving Customer Relations in Libraries and Information Services
Language: en
Pages: 385
Authors: International Federation of Libraries Associations and Institutions
Categories:
Type: BOOK - Published: 2005 - Publisher:

DOWNLOAD EBOOK

The Virtual Customer: A New Paradigm for Improving Customer Relations in Libraries and Information Services
Language: en
Pages: 401
Authors: Sueli Mara Soares Pinto Ferreira
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2006-05-19 - Publisher: Walter de Gruyter

DOWNLOAD EBOOK

For several years the concept of "virtual client" or "virtual customer" has been part of the world of libraries and information services. This publication conta
The Virtual Customer - A New Paradigm for Improving Customer Relations in Libraries and Information Services / O Cliente Virtual: Um Novo Paradigma Para Melhorar O Relacionamento Entre Clientes E Servicos de Informacao E Bibliotecas / L' Usager Virtuel: Un Nouveau Paradigme Pour Améliorer Le Service À la Clientèle Dans Les Bibliothèques Et Services
Language: en
Pages: 385
Authors: Sueli Mara Soares Pinto Ferreira
Categories:
Type: BOOK - Published: 2005 - Publisher: Walter de Gruyter

DOWNLOAD EBOOK

For several years the concept of "virtual client" or "virtual customer" has been part of the world of libraries and information services. This publication conta
Marketing Library and Information Services
Language: en
Pages: 448
Authors: Dinesh K. Gupta
Categories: Business & Economics
Type: BOOK - Published: 2006 - Publisher: Walter de Gruyter

DOWNLOAD EBOOK

Marketing of library services has now been recognised as an essential agenda item for almost all kinds of libraries all over the world. As the term "marketing"
Marketing Library and Information Services II
Language: en
Pages: 424
Authors: Dinesh K. Gupta
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2013-06-25 - Publisher: Walter de Gruyter

DOWNLOAD EBOOK

With contributions from library and information professionals (practitioners, researchers, faculty members, consultants, and others), Marketing Library and Info