The PDMA ToolBook 1 for New Product Development

The PDMA ToolBook 1 for New Product Development
Author :
Publisher : John Wiley & Sons
Total Pages : 480
Release :
ISBN-10 : 9780471271086
ISBN-13 : 047127108X
Rating : 4/5 (86 Downloads)

Book Synopsis The PDMA ToolBook 1 for New Product Development by : Paul Belliveau

Download or read book The PDMA ToolBook 1 for New Product Development written by Paul Belliveau and published by John Wiley & Sons. This book was released on 2004-01-30 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alle Stadien der Produktentwicklung - von der Idee über Konzept, Design und Produktion bis hin zur Vermarktung und Wartung - werden in diesem Band zusammenfassend abgehandelt. Sie finden auch Hinweise zum Benchmarking des Entwicklungsprozesses und zum Management des Produktportfolios. Die Autoren sind Mitglieder der Product Development and Management Association (PDMA) und kommen von Unternehmen wie 3M, AT&T oder KPMG Peat Marwick.


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