The Elements of Copywriting

The Elements of Copywriting
Author :
Publisher : MacMillan Publishing Company
Total Pages : 200
Release :
ISBN-10 : UOM:39015040161708
ISBN-13 :
Rating : 4/5 (08 Downloads)

Book Synopsis The Elements of Copywriting by : Gary Blake

Download or read book The Elements of Copywriting written by Gary Blake and published by MacMillan Publishing Company. This book was released on 1997 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise handbook which outlines the principles and practice of writing effective advertisements, brochures, direct mail and every other type of copy intended to sell or persuade.


The Elements of Copywriting Related Books

The Elements of Copywriting
Language: en
Pages: 200
Authors: Gary Blake
Categories: Business & Economics
Type: BOOK - Published: 1997 - Publisher: MacMillan Publishing Company

DOWNLOAD EBOOK

A concise handbook which outlines the principles and practice of writing effective advertisements, brochures, direct mail and every other type of copy intended
How to Write Copy That Sells
Language: en
Pages: 186
Authors: Ray Edwards
Categories: Business & Economics
Type: BOOK - Published: 2016-02-16 - Publisher: Morgan James Publishing

DOWNLOAD EBOOK

Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling autho
The AXIOMS of Copywriting
Language: en
Pages: 79
Authors: Robert W. Bly
Categories: Business & Economics
Type: BOOK - Published: 2021-12-21 - Publisher: Kallisti Publishing

DOWNLOAD EBOOK

Laws are broken. Rules get bent. AXIOMS [ak-see-uhms] –noun 1. statements or propositions that are regarded as being established, accepted, or self-evidently
The Adweek Copywriting Handbook
Language: en
Pages: 374
Authors: Joseph Sugarman
Categories: Business & Economics
Type: BOOK - Published: 2012-06-19 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert a
The Elements of Business Writing
Language: en
Pages: 164
Authors: Gary Blake
Categories: Business & Economics
Type: BOOK - Published: 1992 - Publisher: Addison-Wesley Longman

DOWNLOAD EBOOK

Anyone who has ever had to write any business document, from interoffice memo to fifty-page proposal, will find this the single most effective tool for producin