Download or read book Perfect Phrases for Fundraising written by Beverly Browning and published by McGraw Hill Professional. This book was released on 2012-07-20 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME Precise language in a fundraising campaign is an absolute must. The words you choose can make the difference between having your appeal read . . . or tossed. Perfect Phrases for Fundraising provides everything you need to craft a message that recipients will read and respond to. This quick-access guide is packed with time-saving tips, message-crafting strategies, and ready-to-use phrases sure to get results in any campaign. Master the right language for: Telephone soliciting YouTube, Facebook, and Twitter One-on-one meetings Board of director appeals Organization website campaigns