North American Perspectives on the Development of Public Relations

North American Perspectives on the Development of Public Relations
Author :
Publisher : Springer
Total Pages : 150
Release :
ISBN-10 : 9781349950447
ISBN-13 : 1349950440
Rating : 4/5 (47 Downloads)

Book Synopsis North American Perspectives on the Development of Public Relations by : Tom Watson

Download or read book North American Perspectives on the Development of Public Relations written by Tom Watson and published by Springer. This book was released on 2016-12-09 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the seventh volume of The National Perspectives on the Development of Public Relations: Other Voices series, which is the first to offer an authentic worldwide view of the history of public relations freed from a corporatist framework.. The series features seven books, six of which cover continental and regional groups including (Book 1) Asia and Australasia, (Book 2) Eastern Europe and Russia, (Book 3) Middle East and Africa, (Book 4) Latin America and Caribbean, (Book 5) Western Europe, and this volume, (Book 7) North America. The sixth volume featured five essays on new and revised historiographic and theoretical approaches. Written by leading public relations historians and scholars, some histories of national public relations development are offered for the first time while others are reinterpreted using new archival sources and other historiographical approaches. The National Perspectives on the Development of Public Relations: Other Voices series makes a major contribution to the wider knowledge of PR’s history.


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