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Authors: Elaine England
Categories: Business & Economics
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This updated and expanded fourth edition retains the strength of previous editions while adding new material relevant for the changing work environment. The boo
Managing Interactive Media Projects
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Categories: Interactive multimedia
Type: BOOK - Published: 2008 - Publisher: Delmar Thomson Learning

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From the birth of a media project idea to the implementation and maintenance of that project, this book provides the skills and know-how to master the process o
Interactive Project Management
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Type: BOOK - Published: 2012-04-12 - Publisher: New Riders

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As an industry, interactive is different. The work entails elements of software development, marketing, and advertising, yet it’s neither purely technical nor
Public Media Management for the Twenty-First Century
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Categories: Business & Economics
Type: BOOK - Published: 2013-10-15 - Publisher: Routledge

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This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It c
Introduction to Interactive Digital Media
Language: en
Pages: 231
Authors: Julia Griffey
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Type: BOOK - Published: 2019-12-12 - Publisher: Routledge

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This book offers a clearly written and engaging introduction to the basics of interactive digital media. As our reliance on and daily usage of websites, mobile