Lead with a Story

Lead with a Story
Author :
Publisher : AMACOM Div American Mgmt Assn
Total Pages : 290
Release :
ISBN-10 : 9780814420300
ISBN-13 : 0814420303
Rating : 4/5 (00 Downloads)

Book Synopsis Lead with a Story by : Paul Smith

Download or read book Lead with a Story written by Paul Smith and published by AMACOM Div American Mgmt Assn. This book was released on 2012 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. The reason for this is simple: Stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. Lead with a Story contains both ready-to-use stories and how-to guidance for readers looking to craft their own. Designed for a wide variety of business challenges, the book shows how narrative can help: * Define culture and values * Engender creativity and innovation * Foster collaboration and build relationships * Provide coaching and feedback * Lead change * And more Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter Gamble, National Car Rental, Wal-Mart, Pizza Hut, and more, this practical resource gives readers the guidance they need to deliver stories to stunning effect.


Lead with a Story Related Books

Lead with a Story
Language: en
Pages: 290
Authors: Paul Smith
Categories: Business & Economics
Type: BOOK - Published: 2012 - Publisher: AMACOM Div American Mgmt Assn

DOWNLOAD EBOOK

Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior exec
Know Your Story and Lead with It
Language: en
Pages: 198
Authors: Richard L. Hester
Categories: Religion
Type: BOOK - Published: 2009-08-17 - Publisher: Rowman & Littlefield

DOWNLOAD EBOOK

Knowing your story is an essential component of effective leadership, but finding your story among the myriad narratives that fill your life isn't a simple task
Your Leadership Story
Language: en
Pages: 177
Authors: Tim Tobin
Categories: Business & Economics
Type: BOOK - Published: 2015-03-16 - Publisher: Berrett-Koehler Publishers

DOWNLOAD EBOOK

Leaders all have stories-the events, perspectives, and behaviors that constitute who they are-but few are aware of what that story is or what is says about them
Do Story
Language: en
Pages: 0
Authors: Bobette Buster
Categories: Performing Arts
Type: BOOK - Published: 2018-05-15 - Publisher: Chronicle Books

DOWNLOAD EBOOK

Do Books provide readers with the tools and inspiration to live a fulfilled and engaged life. Whether it's mastering a new skill, cultivating a positive mindset
The Truth about Stories
Language: en
Pages: 184
Authors: Thomas King
Categories: American literature
Type: BOOK - Published: 2003 - Publisher: House of Anansi

DOWNLOAD EBOOK

Winner of the 2003 Trillium Book Award "Stories are wondrous things," award-winning author and scholar Thomas King declares in his 2003 CBC Massey Lectures. "An