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This book introduces readers to state-of-the-art cases and tools for managing innovation in today’s rapidly changing business environment. It provides a wealt
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This is an exciting new edition of a core textbook that explores innovation management from a global perspective. Innovation management is increasingly signific
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Type: BOOK - Published: 2007-02-15 - Publisher: J. Ross Publishing
This volume explains the importance of the application of innovation throughout the lifecycle of a product or service, from initial development to end of line c
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Type: BOOK - Published: 2008-04-15 - Publisher: Palgrave Macmillan
Innovation has become theTwenty-first century's industrial religion, and successful innovation management has become essential to a company's productivity. A sc
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Innovation. No other concept is so widely celebrated, yet so secretly dreaded. The reason: innovation requires managing through uncertainty. This is hard for an