Format for Graphic Designers

Format for Graphic Designers
Author :
Publisher : Bloomsbury Publishing
Total Pages : 209
Release :
ISBN-10 : 9781350031821
ISBN-13 : 1350031828
Rating : 4/5 (21 Downloads)

Book Synopsis Format for Graphic Designers by : Gavin Ambrose

Download or read book Format for Graphic Designers written by Gavin Ambrose and published by Bloomsbury Publishing. This book was released on 2019-09-19 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: From traditional print to digital formats for mobile phones and tablets, this book provides a clear introduction to the creative use of format in graphic design. Using 200 inspirational examples from contemporary international designers, Format for Graphic Designers guides the student through the role of format in both the purpose and the narrative of a design. The authors look at the physical aspects of formats - traditional and experimental, print and digital - to explore innovative solutions and, through case studies, explore how and why professional designers choose particular formats for a job. Covering everything from books and magazines, point-of-purchase displays, packaging, direct mail, brochures, and screen-based formats, the new edition illuminates this critical element of design practice for students, and provides them with a solid foundation on which to build their own designs.


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