Entrepreneurship and Small Business Management

Entrepreneurship and Small Business Management
Author :
Publisher : Pearson Higher Ed
Total Pages : 737
Release :
ISBN-10 : 9780133117271
ISBN-13 : 0133117278
Rating : 4/5 (71 Downloads)

Book Synopsis Entrepreneurship and Small Business Management by : Steve Mariotti

Download or read book Entrepreneurship and Small Business Management written by Steve Mariotti and published by Pearson Higher Ed. This book was released on 2012-04-10 with total page 737 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Written by award-winning experts, Steve Mariotti and Caroline Glackin, Entrepreneurship and Small Business Management presents complex economic, financial and business concepts in a manner easily understood by a variety of students. Based on a proven curriculum from the Network for Teaching Entrepreneurship (NFTE), it is organized to follow the life-cycle of an entrepreneurial venture–from concept through implementation to harvesting or replication. Filled with examples from a broad range of industries, it moves further into the entrepreneurial process–discussing the business plan and also the unique aspects of managing and growing entrepreneurial ventures and small businesses.


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