Effects of Interruption and Message Appeal on Perceiving and Remembering Television Commercials

Effects of Interruption and Message Appeal on Perceiving and Remembering Television Commercials
Author :
Publisher :
Total Pages : 308
Release :
ISBN-10 : WISC:89015156284
ISBN-13 :
Rating : 4/5 (84 Downloads)

Book Synopsis Effects of Interruption and Message Appeal on Perceiving and Remembering Television Commercials by : Michael Williams

Download or read book Effects of Interruption and Message Appeal on Perceiving and Remembering Television Commercials written by Michael Williams and published by . This book was released on 1988 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt:


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