Download or read book Death of a Marketer written by Andrea Fryrear and published by Corsac Publishing. This book was released on 1917-02-24 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is in critical condition. Hurled into the twenty-first century amidst a storm of digital disruption, it has since focused solely on surviving in a hostile climate. But mere survival is no longer a mark of fitness. Audiences demand excellence. And marketing excellence requires agility. Using a detailed historical lens, Death of a Marketer charts a course toward marketing's Agile future.