100 Practical Ways to Improve Customer Experience

100 Practical Ways to Improve Customer Experience
Author :
Publisher : Kogan Page Publishers
Total Pages : 305
Release :
ISBN-10 : 9780749482688
ISBN-13 : 0749482680
Rating : 4/5 (88 Downloads)

Book Synopsis 100 Practical Ways to Improve Customer Experience by : Martin Newman

Download or read book 100 Practical Ways to Improve Customer Experience written by Martin Newman and published by Kogan Page Publishers. This book was released on 2018-08-03 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: FINALIST: Business Book Awards 2019 - Sales and Marketing Category Virtually all consumer-facing businesses talk about putting the customer first, but in reality, few deliver on this as effectively as they could. 100 Practical Ways to Improve Customer Experience walks readers through a wealth of practical tips, tools, guidelines and frameworks, for implementing customer-focused marketing strategies at every step of the customer journey. By ensuring that the customer remains the key focus, companies can identify areas in need of improvement and implement relevant steps throughout the value chain to transform their business. A unique blend of strategy and best practice, 100 Practical Ways to Improve Customer Experience has a particular focus on multi-channel industries such as retail, FMCG, travel, financial services, leisure, food and beverage, and automotive. These industries are all facing major disruption from trendsetting brands such as Uber, AirBnB and Amazon, and as such, now face more pressure than ever to adopt new practices and remain relevant in a continually competitive marketplace. Featuring case studies packed full of practical examples, this book is a unique and valuable resource for both senior industry professionals looking to transform their business and MBA students. Online resources include a best practice checklist to optimize mobile apps.


100 Practical Ways to Improve Customer Experience Related Books

100 Practical Ways to Improve Customer Experience
Language: en
Pages: 305
Authors: Martin Newman
Categories: Business & Economics
Type: BOOK - Published: 2018-08-03 - Publisher: Kogan Page Publishers

DOWNLOAD EBOOK

FINALIST: Business Book Awards 2019 - Sales and Marketing Category Virtually all consumer-facing businesses talk about putting the customer first, but in realit
Delight Your Customers
Language: en
Pages: 200
Authors: Steve Curtin
Categories: Business & Economics
Type: BOOK - Published: 2013-07-19 - Publisher: AMACOM

DOWNLOAD EBOOK

Discover the hidden ways to raise your organizations’ customer service experiences from ordinary to extraordinary. If you want to know how strong your company
The Fred Factor
Language: en
Pages: 145
Authors: Mark Sanborn
Categories: Business & Economics
Type: BOOK - Published: 2004-04-20 - Publisher: Crown Currency

DOWNLOAD EBOOK

NEW YORK TIMES BESTSELLER • The true story of an ordinary mail carrier whose approach to work and life has the power to transform the everyday into the extrao
Self-Renewal
Language: en
Pages: 196
Authors: Cynthia D. Scott
Categories: Business & Economics
Type: BOOK - Published: 1995-06 - Publisher: Axzo Press

DOWNLOAD EBOOK

This book helps readers deal positively with lifea s pressures. Ideas and pointers show how to establish a system of support and self management.
101 Ways to Improve Customer Service
Language: en
Pages: 0
Authors: Lorraine L. Ukens
Categories: Customer services
Type: BOOK - Published: 2007 - Publisher:

DOWNLOAD EBOOK

Provides a variety of tyraining and development interventions that can be put to use right now with frontline service employees. Your customer service represent