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Language: en
Pages: 306
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Type: BOOK - Published: 2015-09-16 - Publisher: Routledge
Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social media world
Language: en
Pages: 402
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Type: BOOK - Published: 2012 - Publisher: Routledge
First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
Language: en
Pages: 294
Pages: 294
Type: BOOK - Published: 2017-09-14 - Publisher: Routledge
The Dark Side of Social Media takes a consumer psychology perspective to online consumer behavior in the context of social media, focusing on concerns for consu
Language: en
Pages: 329
Pages: 329
Type: BOOK - Published: 2015-09-16 - Publisher: Routledge
Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social media world
Language: en
Pages: 685
Pages: 685
Type: BOOK - Published: 2005-03-23 - Publisher: Psychology Press
Online Consumer Psychology addresses many of the issues created by the Internet and goes beyond the topic of advertising and the Web to include topics such as c