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The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design
Value Prop
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Categories: Business & Economics
Type: BOOK - Published: 2008-10-01 - Publisher:

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"Value Prop" shows how to build razor-sharp marketing messages that showcase the truly new, useful, and exciting qualities of products or services, and how to w
Value Propositions that SELL
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In today's hyper competitive markets, it's hard to get your message heard by the right buyers. Without a rock solid, relevant value proposition, attracting and
Business Model Generation
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Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterpri
Design a Better Business
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This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step