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Pages: 358
Authors: S. Ratneshwar
Categories: Consumer behavior
Type: BOOK - Published: 2003 - Publisher: Psychology Press

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In this study, the authors draw from branches of psychology, decision theory, sociology and cultural anthropology to present a diverse selection of critical per
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Authors: S. Ratneshwar
Categories: Business & Economics
Type: BOOK - Published: 2005-11-16 - Publisher: Routledge

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Following on from The Why of Consumption, this book examines motivational factors in diverse consumption behaviours. In a world where consumption has become the
The Why of Consumption
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Pages: 351
Authors: Cynthia Huffman
Categories: Business & Economics
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This book brings together an international collection of authors from a variety of disciplines who offer new and critical perspectives, summarize key findings a
The Evolutionary Bases of Consumption
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Pages: 361
Authors: Gad Saad
Categories: Business & Economics
Type: BOOK - Published: 2007-02-05 - Publisher: Psychology Press

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The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture tha
Culture and Consumption
Language: en
Pages: 196
Authors: Grant David McCracken
Categories: Business & Economics
Type: BOOK - Published: 1990-11-22 - Publisher: Indiana University Press

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"This book compiles and integrates highly innovative work aimed at bridging the fields of anthropology and consumer behavior." —Journal of Consumer Affairs "