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Laws are broken. Rules get bent. AXIOMS [ak-see-uhms] –noun 1. statements or propositions that are regarded as being established, accepted, or self-evidently
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Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert a
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Pages: 164
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Anyone who has ever had to write any business document, from interoffice memo to fifty-page proposal, will find this the single most effective tool for producin