The Big Brand Challenge

The Big Brand Challenge
Author :
Publisher :
Total Pages : 270
Release :
ISBN-10 : CORNELL:31924077536740
ISBN-13 :
Rating : 4/5 (40 Downloads)

Book Synopsis The Big Brand Challenge by : Ulrike Schöneberg

Download or read book The Big Brand Challenge written by Ulrike Schöneberg and published by . This book was released on 1996 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt:


The Big Brand Challenge Related Books

The Big Brand Challenge
Language: en
Pages: 270
Authors: Ulrike Schöneberg
Categories: Advertising
Type: BOOK - Published: 1996 - Publisher:

DOWNLOAD EBOOK

The Big Brand Challenge
Language: en
Pages:
Authors:
Categories:
Type: BOOK - Published: 1996 - Publisher:

DOWNLOAD EBOOK

Aaker on Branding
Language: en
Pages: 219
Authors: David Aaker
Categories: Business & Economics
Type: BOOK - Published: 2014-07-15 - Publisher: Morgan James Publishing

DOWNLOAD EBOOK

"Aaker on Branding" presents in a compact form the twenty essential principles of branding that will lead to the creation of strong brands. Culled from the six
The Brand Challenge
Language: en
Pages: 362
Authors: Kartikeya Kompella
Categories: Business & Economics
Type: BOOK - Published: 2014-11-03 - Publisher: Kogan Page Publishers

DOWNLOAD EBOOK

The Brand Challenge provides a comprehensive and topical examination of the application of branding across a variety of sectors including luxury goods, finance
The Edge: 50 Tips from Brands that Lead
Language: en
Pages: 285
Authors: Allen P. Adamson
Categories: Business & Economics
Type: BOOK - Published: 2013-01-08 - Publisher: St. Martin's Press

DOWNLOAD EBOOK

In the digital age, the old rules of marketing and branding are in desperate need of overhaul. Word of mouth has evolved to word of type as customers promote or