Service Management And Marketing PDF eBook Download
Download Service Management And Marketing full books in PDF, epub, and Kindle. Read online free Service Management And Marketing ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads.
Related Books
Language: en
Pages: 320
Pages: 320
Type: BOOK - Published: 1990 - Publisher: Jossey-Bass
Gronroos (international and industrial marketing, Swedish School of Economics and Business Administration in Finland) examines the nature of market-oriented man
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 2016-01-26 - Publisher: John Wiley & Sons
Written by a leading pioneer in the field, the revised and updated fourth edition of this successful text examines service management and management in service
Language: en
Pages: 222
Pages: 222
Type: BOOK - Published: 2003-05-15 - Publisher: SAGE
Services Marketing and Management provides an in-depth consideration of how services are conceptualized, designed and managed, creating the basis for a clear un
Language: en
Pages: 496
Pages: 496
Type: BOOK - Published: 2007-02-27 - Publisher: Wiley
"Professor Grönroos presents the most scholarly and provocative examination of services marketing. This book will challenge companies to rethink how they shoul
Language: en
Pages: 294
Pages: 294
Type: BOOK - Published: 2020-11-26 - Publisher: Springer Nature
This textbook offers a fully integrated approach to the theory and practice of service management, exploring the operational dynamics, management issues and bus