Advertising to Children on TV

Advertising to Children on TV
Author :
Publisher : Routledge
Total Pages : 346
Release :
ISBN-10 : 9781135626303
ISBN-13 : 1135626308
Rating : 4/5 (03 Downloads)

Book Synopsis Advertising to Children on TV by : Barrie Gunter

Download or read book Advertising to Children on TV written by Barrie Gunter and published by Routledge. This book was released on 2004-09-22 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Concern is growing about the effectiveness of television advertising regulation in the light of technological developments in the media. The current rapid growth of TV platforms in terrestrial, sattelite, and cable formats will soon move into digital transmission. These all offer opportunities for greater commercialization through advertising on media that have not previously been exploited. In democratic societies, there is a tension between freedom of speech rights and the harm that might be done to children through commercial messages. This book explores all of these issues and looks to the future in considering how effective codes of practice and regulation will develop.


Advertising to Children on TV Related Books

Advertising to Children on TV
Language: en
Pages: 346
Authors: Barrie Gunter
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2004-09-22 - Publisher: Routledge

DOWNLOAD EBOOK

Concern is growing about the effectiveness of television advertising regulation in the light of technological developments in the media. The current rapid growt
Regulation of television advertising
Language: en
Pages: 294
Authors: Great Britain: Parliament: House of Lords: Select Committee on Communications
Categories: Business & Economics
Type: BOOK - Published: 2011-02-17 - Publisher: The Stationery Office

DOWNLOAD EBOOK

This report from the Select Committee on Communications calls for a reduction in the time allowed for advertisements on commercial broadcasting channels. Existi
Brought to You By
Language: en
Pages: 441
Authors: Lawrence R. Samuel
Categories: Performing Arts
Type: BOOK - Published: 2009-03-06 - Publisher: University of Texas Press

DOWNLOAD EBOOK

“A lively history” of how TV advertising became a defining force in American culture between 1946 and 1964(Technology and Culture). The two decades followin
The Law of Advertising
Language: en
Pages:
Authors: George Eric Rosden
Categories: Advertising laws
Type: BOOK - Published: 1973 - Publisher:

DOWNLOAD EBOOK

The Television Code
Language: en
Pages: 275
Authors: Deborah L. Jaramillo
Categories: Performing Arts
Type: BOOK - Published: 2018-09-26 - Publisher: University of Texas Press

DOWNLOAD EBOOK

The broadcasting industry’s trade association, the National Association of Broadcasters (NAB), sought to sanitize television content via its self-regulatory d