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The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the
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This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of deve
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This book extends current understandings of the effects of using locative social media on spatiality, the experience of time and identity. This is a pertinent a
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Using a novel approach to consider the available literature and research, this book focuses on the psychology of social media based on the assumption that the e
Modern Perspectives on Virtual Communications and Social Networking
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With the prevalence of social media, businesses and other organizations have a growing need to utilize various online media platforms and sites to engage and in