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Freud on Madison Avenue
Language: en
Pages: 234
Authors: Lawrence R. Samuel
Categories: History
Type: BOOK - Published: 2011-06-06 - Publisher: University of Pennsylvania Press

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What do consumers really want? In the mid-twentieth century, many marketing executives sought to answer this question by looking to the theories of Sigmund Freu
Madison Avenue and the Color Line
Language: en
Pages: 330
Authors: Jason Chambers
Categories: History
Type: BOOK - Published: 2011-08-24 - Publisher: University of Pennsylvania Press

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Until now, most works on the history of African Americans in advertising have focused on the depiction of blacks in advertisements. As the first comprehensive e
Madison Avenue Maxi
Language: en
Pages: 242
Authors: Elke Gazzara
Categories: Nature
Type: BOOK - Published: 2007-11-30 - Publisher: Da Capo Press, Incorporated

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When Ben Gazzara and his wife, Elke, reluctantly agree to adopt the pet dachshund their daughter no longer wants, the couple unknowingly takes a new member into
Kings of Madison Avenue
Language: en
Pages: 248
Authors: Jesse McLean
Categories: Performing Arts
Type: BOOK - Published: 2009-09 - Publisher: ECW Press

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Reveling in the consumerist decadence of AMC’s infamous advertising house Sterling Cooper, this complementary volume to the groundbreaking series Mad Men prov
Marriage on Madison Avenue
Language: en
Pages: 288
Authors: Lauren Layne
Categories: Fiction
Type: BOOK - Published: 2020-01-28 - Publisher: Gallery Books

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“The word charm is pretty much synonymous with Lauren Layne.” —Hypable One of O, The Oprah Magazine's “22 Romance Novels That Are Set to Be the Best of