Related Books

International Direct Marketing
Language: en
Pages: 339
Authors: Manfred Krafft
Categories: Business & Economics
Type: BOOK - Published: 2007-10-14 - Publisher: Springer Science & Business Media

DOWNLOAD EBOOK

This book is the first to focus exclusively on International direct marketing (IDM), integrating state-of-the-art knowledge, best practice and unique data. The
Direct Marketing Management
Language: en
Pages: 472
Authors: Mary Lou Roberts
Categories: Business & Economics
Type: BOOK - Published: 1999 - Publisher: Prentice Hall International (UK)

DOWNLOAD EBOOK

This revised te×t includes coverage of electronic commerce, database marketing and research into direct and on-line marketing.
Direct Marketing Guide to Canada
Language: en
Pages: 184
Authors: William A. Delphos
Categories:
Type: BOOK - Published: 1995-10 - Publisher: DIANE Publishing

DOWNLOAD EBOOK

Walks you through the direct marketing process. References hundreds of "next-step" resources. Includes actual case studies of U.S. companies currently taking ad
International Marketing Strategy
Language: en
Pages: 195
Authors: Giovanna Pegan
Categories: Business & Economics
Type: BOOK - Published: 2019-11-26 - Publisher: Springer Nature

DOWNLOAD EBOOK

Consumers in most parts of the world now have global access to products beyond those offered in their countries and cultures. This new space for comparison defi
Reinventing Interactive and Direct Marketing: Leading Experts Show How to Maximize Digital ROI with iDirect and iBranding Imperatives
Language: en
Pages: 257
Authors: Stan Rapp
Categories: Business & Economics
Type: BOOK - Published: 2009-11-06 - Publisher: McGraw Hill Professional

DOWNLOAD EBOOK

Attract New Customers and Exceed Revenue Goals with iDirect Marketing! “A simple concept ties this incredibly useful book together. Every marketer now is an i