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Big data raises more questions than it answers, particularly for those organizations struggling to deal with what has become an overwhelming deluge of data. It
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Radically reimagine our ways of being, learning, and doing Education can be transformed if we eradicate our fixation on big data like standardized test scores a
Humanizing B2B
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If you want to move products, you need to move people. And if you want to move people, you need to move minds. This is what modern B2B marketing is all about. I
Big Data in Organizations and the Role of Human Resource Management
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Big data are changing the way we work. This book conveys a theoretical understanding of big data and the related interactions on a socio-technological level as
New Horizons for a Data-Driven Economy
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In this book readers will find technological discussions on the existing and emerging technologies across the different stages of the big data value chain. They