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Language: en
Pages: 820
Pages: 820
Type: BOOK - Published: 2001 - Publisher: SAGE
This is a comprehensive and detailed examination of the field, which reviews current scholarly literature. This contributed volume stresses the role PR plays in
Language: en
Pages: 377
Pages: 377
Type: BOOK - Published: 2004-08-02 - Publisher: Routledge
In this updated edition of the successful Public Relations Handbook, a detailed introduction to the theories and practices of the public relations industry is g
Language: en
Pages: 793
Pages: 793
Type: BOOK - Published: 2010 - Publisher: SAGE
Reflecting advances in theory, research, and application in the discipline since the publication of the Handbook of Public Relations in 2001, this new volume is
Language: en
Pages: 824
Pages: 824
Type: BOOK - Published: 2001 - Publisher: SAGE
This is a comprehensive and detailed examination of the field, which reviews current scholarly literature. This contributed volume stresses the role PR plays in
Language: en
Pages: 612
Pages: 612
Type: BOOK - Published: 1997-05 - Publisher: McGraw Hill Professional
As the media grows more ruthless, the role of public relations has become increasingly complex and critical. Savvy businesspeople know that how a company convey