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Influence customer perceptions and make your advertising more memorable! This book is a practical and accessible guide to understanding and implementing Gestalt
Contact and Context
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This collection brings together some leading figures in Gestalt coaching to take stock of the field and consider how it might move forward. It covers the princi
Authentic Management
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Gestalt Coaching
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Gestalt Coaching: Distinctive Features makes Gestalt principles, values, and philosophy accessible to coaches of all backgrounds and explains how to apply them
Psychological Foundations of Marketing
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This is the only textbook to provide an applied, critical introduction to the role of psychology in marketing, branding and consumer behavior. Ideally suited fo