Download or read book Attitudes And Persuasion written by Richard E Petty and published by Routledge. This book was released on 2018-02-20 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.