Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace , Global Edition

Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace , Global Edition
Author :
Publisher : Pearson Higher Ed
Total Pages : 524
Release :
ISBN-10 : 9781292093291
ISBN-13 : 1292093293
Rating : 4/5 (91 Downloads)

Book Synopsis Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace , Global Edition by : Courtland L. Bovee

Download or read book Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace , Global Edition written by Courtland L. Bovee and published by Pearson Higher Ed. This book was released on 2015-06-01 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in Business Communication. Building Modern Communication Skills to Launch Your Career Business Communication Essentials equips students with fundamental skills for a career in the modern, mobile workplace. With comprehensive coverage of writing, listening, and presentation strategies in a contemporary context, this text balances basic business English, communication approaches, and the latest technology in one accessible volume. Over the last two decades, business communication has been in constant flux, with email, web content, social media, and now mobile changing the rules of the game. In the Seventh Edition, Bovee and Thill provide abundant exercises, tools, and online resources to prepare students for the new reality of mobile communications and other emerging trends, ensuring a bright start in the business world. MyBCommLab® is not included. Students, if MyBCommLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyBCommLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyBCommLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.


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