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Language: en
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Type: BOOK - Published: 2021-12-14 - Publisher: Business Expert Press
You don’t have a brand—whether it’s for a company or a product—until you have a name. The name is one of the first, longest lasting, and most important
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NAME YOUR BUSINESS. TELL YOUR STORY. Advertising and marketing masters from Ogilvy to Godin have proven the value of words when it comes to building a brand, at
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Pages: 87
Pages: 87
Type: BOOK - Published: 2014-09-15 - Publisher: Berrett-Koehler Publishers
Every year, 6 million companies and more than 100,000 products are launched. They all need an awesome name, but many (such as Xobni, Svbtle, and Doostang) look
Language: en
Pages: 277
Pages: 277
Type: BOOK - Published: 2015-01-10 - Publisher: Dundurn
#1 Globe and Mail Bestseller 2016 Small Business Book Awards — Nominated, Marketing category Sticky Brands exist in almost every industry. Companies like Appl
Language: en
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Type: BOOK - Published: 2019-10-08 - Publisher: Page Two
Miller delivers a proven, step-by-step brand naming process to create an unforgettable name. The book explains to readers what to do every step of the way--righ