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Brand America
Language: en
Pages: 202
Authors: Simon Anholt
Categories: Business & Economics
Type: BOOK - Published: 2010-02-23 - Publisher: Marshall Cavendish International Asia Pte Ltd

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Countries are among the most powerful brands on the global marketplace. Love it or loath it, never has there been a bigger or stronger brand than the United Sta
Rebuilding Brand America
Language: en
Pages: 305
Authors: Dick MARTIN
Categories: Business & Economics
Type: BOOK - Published: 2007-01-18 - Publisher: AMACOM/American Management Association

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Anti-American feeling is at an all-time high. Other nations and cultures have singled out our businesses, government, and way of life for harsh scorn, widesprea
Brand America
Language: en
Pages: 204
Authors: Simon Anholt
Categories: Business & Economics
Type: BOOK - Published: 2004 - Publisher: Cyan Communications

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This title presents the fascinating story of how the USA became the greatest and most powerful brand of all.
Latin America’s Cold War
Language: en
Pages: 408
Authors: Hal Brands
Categories: History
Type: BOOK - Published: 2012-03-05 - Publisher: Harvard University Press

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For Latin America, the Cold War was anything but cold. Nor was it the so-called “long peace” afforded the world’s superpowers by their nuclear standoff. I
Branding America
Language: en
Pages: 148
Authors: Noelle Nikpour
Categories: Political Science
Type: BOOK - Published: 2012-08-01 - Publisher: Createspace Independent Pub

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Upon becoming a television news commentator, Noelle Nikpour had a realization: She, like everyone, has a brand.A native of Arkansas, Noelle was already a succes