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Language: en
Pages: 228
Pages: 228
Type: BOOK - Published: 2018-01-06 - Publisher: Createspace Independent Publishing Platform
"Beloved Brands is a book every CMO or would-be CMO should read." Al Ries With Beloved Brands, you will learn everything you need to know so you can build a bra
Language: en
Pages: 278
Pages: 278
Type: BOOK - Published: 2014-01-07 - Publisher: John Wiley & Sons
Discover proven strategies for building powerful, world-class brands It's tempting to believe that brands like Apple, Nike, and Zappos achieved their iconic sta
Language: en
Pages: 357
Pages: 357
Type: BOOK - Published: 2017-10-23 - Publisher: Hatherleigh Press
From Patagonia to Apple, Whole Foods to New Balance, we love our favorite products--and, by extension, the companies that provide them. The emotional connection
Language: en
Pages: 242
Pages: 242
Type: BOOK - Published: 2020-06-09 - Publisher: Penguin
The 2020 Porchlight Marketing & Sales Book of the Year The cofounder and chief branding officer of Red Antler, the branding and marketing company for startups a
Language: en
Pages: 253
Pages: 253
Type: BOOK - Published: 2015-04-14 - Publisher: Simon and Schuster
For anyone who wants to learn the fundamentals of branding in an approachable way without poring over dense text or hiring an expensive consultant, Star Brands
